Sweathead Podcast Episodes

Calling B.S. On Your Own Strategy Work - Rachel Bateast, VP

By Dot Jarantilla

Calling B.S. On Your Own Strategy Work - Rachel Bateast, VP
Why are you so caught up in being accurate instead of compelling? And that 100-slide deck–can anybody even use it?

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15 Things That Need Saying After Interviewing 300 Strategists–Sweathead Third Anniversary Special

By Mark Pollard

15 Things That Need Saying After Interviewing 300 Strategists–Sweathead Third Anniversary Special

So, you've interviewed over 300 strategists from around the world and spoken with thousands more... what aren't we talking about enough?

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How Feedback And Reviews Can Help Big Teams Do Even Better Work - Twitter Next

By Dot Jarantilla

How Feedback And Reviews Can Help Big Teams Do Even Better Work - Twitter Next
Let's say you have one hundred team members spread across the world. They work on thousands of briefs for massive brands every year. Often, they have to reach great ideas within a matter of days. They're doing well but you believe they can do ever better. Where do you start?

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Turn That Observation Into An Insight–7 Ways To Stumble Your Way There

By Mark Pollard

Turn That Observation Into An Insight–7 Ways To Stumble Your Way There
You have reams of research in your head but you need to whittle everything in your head into an insight fast–what do you do?

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How The M&C Saatchi Group's Employee-Led Diversity And Inclusion Network Works - Simi Nijher, Tanya Brown

By Dot Jarantilla

How The M&C Saatchi Group's Employee-Led Diversity And Inclusion Network Works - Simi Nijher, Tanya Brown
Advertising agencies have responded to pleas to open their doors to people from different backgrounds in different ways. Some have resisted the please and some have faltered in public while others have managed to listen and make structural, policy, and cultural change happen.

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What People Who Watch The Super Bowl For The Ads Thought About Super Bowl 2021's Ads #PlannerBowl

By Dot Jarantilla

What People Who Watch The Super Bowl For The Ads Thought About Super Bowl 2021's Ads #PlannerBowl
So, what did account planners make of this year's Super Bowl ads?

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19 Trends In 19 Minutes Plus An Attempt To Make Takeshi's Castle A New Trend - Matt Klein, Cultural Theorist

By Dot Jarantilla

19 Trends In 19 Minutes Plus An Attempt To Make Takeshi's Castle A New Trend - Matt Klein, Cultural Theorist
What's the point of all the trend reports? What's the point of trends? And how do you use trends anyway?

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With Your Next Creative Brief, Linger On The Problem. Then Use It.

By Mark Pollard

With Your Next Creative Brief, Linger On The Problem. Then Use It.
Problems can fix creative briefs. But how can something broken make something else work?

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