Five Critical Marketing Facts - Wiemer Snijders, Consultant

By Dot Jarantilla

Five Critical Marketing Facts - Wiemer Snijders, Consultant

Marketing consultant Wiemer Snijders recently gathered some of his favorite brains into a book.

The book is a call to marketers and strategists of all kinds to deploy more evidence and more facts in their work. The book's name is "Eat Your Greens". It is available through Troubador.

We discuss:

  • The 5 most useful fact-based ideas to marketers right now
  • The allure of consulting models and diagrams
  • Marketing's credibility issue

Listen to this episode here:

You can find Wiemer here @wiemersnijders

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