Marketing consultant Wiemer Snijders recently gathered some of his favorite brains into a book.
The book is a call to marketers and strategists of all kinds to deploy more evidence and more facts in their work. The book's name is "Eat Your Greens". It is available through Troubador.
- The 5 most useful fact-based ideas to marketers right now
- The allure of consulting models and diagrams
- Marketing's credibility issue
Listen to this episode here:
You can find Wiemer here @wiemersnijders
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