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It's More Than A Numbers Game - Becky Wang, CEO

It's More Than A Numbers Game - Becky Wang, CEO

Becky Wang is CEO and Founder of Crossbeat, a company she set up after running data and analytics at Saatchi & Saatchi New York then at Droga5. She's worked in Hollywood, she's published a book ("Creativity and Data Marketing: A Practical Guide to Data Innovation"), and she gets things done.

We discuss:

  • What data and analytics people ask her about their careers
  • Robotic reporting and software jockeys
  • The uncertainty in agency leadership right now
  • Selling without feeling slimy
  • The importance of stretching yourself
  • Freelancing

Listen to this episode here:

You can find Becky here @gnostica

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