Tickets available for The Sweathead Do-Together

What's On Strategists' Minds? - James Lees & Arthur Perez

What's On Strategists' Minds? - James Lees & Arthur Perez

Group Think is a London-based strategy community that gets people together to think, drink, and discuss. They have 500+ members.

Here's an interview with James Lees (strategist at Sword and Stone) and Arthur Perez (Head of marketing and brand strategy at Depop) from Group Think in which I share 9 or 10 generalizations of things I've been hearing to see how London feels about planning.

Points I ask them to consider include:

  • Not many agencies are clear on why they exist
  • "Advertising" has become a dirty word
  • "Going upstream" - is it really a thing?
  • The strategy career is amazing but many agencies don't know how to make it work
  • The confusion of the job title sprawl


Listen to this episode here:

You can find our guests here:

Subscribe and rate

Don't forget to subscribe to the podcast and, please, leave a kind rating on iTunes.

Want more?
Join Sweathead to access 100 strategy classes and pick up a copy of "Strategy Is Your Words" today. 

What are you looking for?

Your cart