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When A Strategist Runs The Agency - Samanta Judez, MD

When A Strategist Runs The Agency - Samanta Judez, MD

Samanta Judez is Managing Director of DDB Barcelona.

Before this, she was the agency's CSO. She isn't alone as a planner-turned-agency-leader but the convention is to reserve the role for someone from account management. So, what can a planner bring to agency leadership?

We discuss:

  • What an MD does
  • How to know if this path is for you
  • Planning in Spain
  • Barcelona's long history of creativity

Listen to this episode here:

You can find Sam here @samjudez13

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